Santa Cruz Tech Beat


Tech startup Tuul hiring with $1.7 million in seed funding

by Jondi Gumz
Santa Cruz Sentinel

[Editor’s note: Santa Cruz Tech Beat published a previous article about Tuul 0n July 5.]

Tuul founders, Toby Corey and Wayne Tsuchitani (photo credit: Emma Brokaw)

Tuul founders, Toby Corey and Wayne Tsuchitani (photo credit: Emma Brokaw)

A pair of tech veterans living in Santa Cruz plan to make Santa Cruz the home base for their latest startup, Tuul, which aims to give businesses a way to improve their customer service and give consumers a way to reach businesses without wasting time on hold on the phone or waiting for an email response.

They have $1.7 million in seed funding from Greycroft Partners, Raine Group and Streamlined Ventures to build out a mobile app allowing customer service staff to view and respond to inquiries via text message, and putting all those interactions in one spot for consumers accustomed to using their cell phone for everything.
Tuul’s co-founders are Toby Corey, 52, and Wayne Tsuchitani, 51.

Both have deep roots in the tech sector and both surf.

Corey, the startup guy, was vice president at Novell’s NetWare systems business before co-founding the Internet marketing company USWeb in 1997 and then incubator IntendChange, and recently spent two years with SolarCity as chief revenue officer.

Tsuchitani, the finance guy, met Corey at Novell in 1991, became an early employee at USWeb before it went public, then co-founded Intend Change before becoming a private equity investor. He was a behind-the-scenes partner in the Billabong surf shop run by Alistair Craft and Adam Replogle.

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Sara Isenberg publishes Santa Cruz Tech Beat for the benefit of the extended business and technology community. When she is not volunteering her time for the tech scene, Sara makes her living by managing software projects, web strategy planning, and providing development team services (including account management, vendor management, strategic partner management, beta project management, referrals to qualified technical team members, and more). Please visit her website: Sara Isenberg Web Consulting & Project Management, or contact Sara by email if you have any project management, account management, or Development Team leadership or service needs.


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