Santa Cruz Tech Beat


SupplyShift: Three Ways Procurement Can Drive Sustainability Through the Supply Chain

(Source: SupplyShift website)

April 16, 2021 — Santa Cruz, CA

SupplyShift takes a look at three ways that supply chain professionals can drive sustainability through procurement practices.

In 2021 and the decade ahead, it’d be safe to assume that consumers will no longer spend their hard-earned money on the products that your company produces if your business operations aren’t authentically and transparently sustainable.

Not all that long ago, industry-leading companies and executives could rely on the idea that although consumers claimed they wanted sustainable products, they wouldn’t be willing to pay the extra cost they assumed would come with a sustainable product. Go back a decade or so, and this was undoubtedly the case; instead, consumers opted for plastic packaging and on-demand product deliveries.

Today, though, consumers look much different. Research from the backend of the last decade by the NYU Stern Centre for Sustainable Business suggests that consumers will now gladly pay more for products if they believe that they are helping improve environmental or social issues in one way or another.

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