Santa Cruz Tech Beat


AudioGrapha by Eric Zwierzynski

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By Michael Enten
Alfalfa Studio

March 16, 2017 — Santa Cruz, CA

I think we are getting to a point in technology where we can do the impossible, and designers taking full advantage of it. As I’ve blogged about before we see data becoming more and more useful in terms of creating visuals. We are seeing a marriage and blending of computer science, data analysis, and design.

Eric Zwierzynski out of Santa Cruz, California has utilized the data of different songs and has created stunning visuals based on information taken from those songs in a project he calls AudioGrapha.

According to Design-Milk:

“Each algorithmic and graphical representation is shaped by the song’s melody, repetition, length, and the beats per minute. Album covers and other associated graphics further flesh out the color and feel of each composition.”

He has “covered” songs from James Blake to Motorhead, and each poster really seems to represent a feeling derived from each song. Maybe he’s utilizing synesthesia, or maybe he’s just really good at what he does (both) but these images are a very interesting perspective of things we don’t normally associate with visual design.

Continue reading this article (and view the amazing graphics) here:



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2nd Annual St. Baldrick's Fundraiser

October 25, 2017, 1:00pm - October 25, 2017, 6:00pm

Be Bold, Go Bald! Please join us for the 2nd Annual St. Baldrick's Foundation fundraiser hosted by Treehouse Childhood Cancer Initiative and the UC Santa Cruz Genomics Institute to raise money for childhood cancer research. To register (you'll look amazing bald!!) or DONATE, visit the event page: Not ready to go bald? That's OK! Please come cheer on the brave students, professors, and staff of UC Santa Cruz who will be shaving their heads to raise money for childhood cancer research!

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